Who we are

At Positive Paradigm Insurance Services, we believe insurance should do more than protect your assets — it should expand your understanding, strengthen your decisions, and support you at every stage of life and business.

Led by Traci Adedeji, a seasoned insurance professional with nearly 40 years of experience, our agency is built on a legacy of expertise, service, and heart. Traci’s background spans underwriting, claims, personal lines advising, and risk management, giving our clients a level of insight and guidance that’s both rare and invaluable.

We are proud to be licensed in multiple states, serving individuals, families, and small business owners with coverage solutions that honor their goals and match their reality. Whether you're launching a home-based business, planning a wedding, protecting your family, or navigating more complex risks, we take a thoughtful, personalized approach to helping you choose coverage that truly fits.

Education is at the center of who we are.

We break down insurance concepts in a way that brings transparency, understanding, and ease to your decision-making. We believe that when people have access to clear information, they can protect their future with strength and intention.

At Positive Paradigm Insurance Services, we don’t simply provide policies — we offer guidance, support, and empowerment.

We help you build a foundation of assurance, resilience, and preparedness, so you can focus on living, creating, and growing with peace of mind.